Julie and Lizzie have been finding excuses to work together since 2004, across three different agencies. In 2019 we made it official and founded Studio Hoopla. Turns out, we’re really, really good at making finance look good.
Julie Corbett
Co-founder, Strategy & Client Service
The strategy half of Hoopla, account leadership and brand strategy. Julie runs the discovery work, shapes the strategic foundations, and project-manages everything from kick-off to handover. She’s the one who’ll be on your first call, and the one in your inbox the day before the deadline.
Lizzie Deller
Co-founder & Creative Director
The creative half of Hoopla. Senior designer, creative director and the person who turns strategy into a visual system built to last, not just launch. Brand identity, brand development, print and digital design. Lizzie does the heavy creative lift on every project. No juniors, no handovers, no white-labelled output from somewhere else.
Why Studio Hoopla?
Two people, one sector, and a way of working that just works.
Experienced team
Between us we’ve branded super funds, fund managers, lenders and advisers, through mergers, launches and repositions. Very little in this sector is new to us.
Fluent in finance
Finance has its own language, its own rules and a surprisingly large number of acronyms. We understand what you're selling, not just how it looks, and we know what each piece needs to do and who's reading it.
Senior hands throughout
The people you meet are the people doing the work. Nothing gets passed down, nothing gets briefed twice, nothing gets lost between the person who heard it and the person who makes it.
Built to be handed over
We build the tools your team needs. Working files, templates and a system you can run without calling us every time someone needs to change a slide.
Awards
The real measure of our work is what it does for clients. But some recent awards for brand design in financial services are a nice bonus.
SILVER—Identity and Branding in Finance, BETTER FUTURE Design Awards (Melbourne)
SILVER—Identity and Branding in Finance, BETTER FUTURE Design Awards (Melbourne, Australian & World)
GOLD—Best Corporate Branding following a Merger or Acquisition, Transform Awards (ANZ)
BRONZE—Best Visual Identity from the Financial Services Sector, Transform Awards (ANZ)
Let’s talk
Still reading? That’s usually a good sign. Tell us a bit about your project and we’ll set up a chat.